Blog

By Hamza Ahmed-FouatihIn a world where fake news are rampant, we have been accustomed to hearing inconsistent statements. In the marketing sector, more specifically in marketing automation, we face abundance in that regard. I will be focusing on the five most common myths.For those who...

By Hamza Ahmed-FouatihIn the USA, one out of five adults owns a voice assistant. Another study conducted by Capgemini confirms that almost one quarter (24%) of consumers would rather use a voice assistant than a web site to interact with a business. In the next...

Par Hamza Ahmed-FouatihWe are blessed with so many CRM and ERP solutions to choose from on the market today. However, two major competitors are standing out from the rest: Salesforce and Microsoft Dynamics 365. While both products address the same needs, they differ in several respects....

By Camil Bourbeau, Vice-President at NubikThis week is Dreamforce ‘18, the annual conference where Salesforce unveils all of the great new things to come with its family of Software as a Service (SaaS) solutions, including Salesforce CPQ. Nubik had numerous team members on site at...

By Camil Bourbeau, Vice-President at NubikThis week is Dreamforce ‘18, the annual conference where Salesforce unveils all of the great new things to come with its family of Software as a Service (SaaS) solutions.Field Service Lightning (FSL), Salesforce’s SaaS platform for enabling and supporting workers...

A few of the lessons learned during ERP and CRM implementation projectsBy Marco Del Duca, project manager for NubikGreetings everyone. My name is Marco Del Duca, I am a seasoned project manager who has spent the last ten years globetrotting around the world of IT...

By Jeff Da Silva, Business Solution Architect at NubikIt happens too often; the end of the sales process becomes complicated thanks to internal verifications, team responsibilities, product complexities, you name it. All of it simply causes many prospects to drop off before a deal is...

Stéphane Poirier, Marketing Director, NubikIf there has been a single constant in the world of business for the last 4-5 years, it has been the concept of artificial intelligence (AI). In fact, there is a widely held “fear of missing out” (or FOMO) for artificial...